In this look back on the 2025 Asuria Employer Awards, we’re celebrating Sheridyn Redfern and her Port Macquarie-based venture, Click & Clean, who claimed the Small Business Start-Up Awards at the prestigious ceremony earlier this year.
This category at the 2025 Asuria Employer Awards shines a light on Asuria’s Self-Employment Assistance (SEA) participants who turn dreams into thriving realities through innovation, growth, and sheer determination. Sheridyn’s journey—from personal hardship to entrepreneurial success—is a powerful reminder that with grit and support, anything is possible.
Click & Clean isn’t just a cleaning service; it’s a game-changer in its field. Launched in mid-2024, this fully automated, digital-first business offers residential and commercial clients a seamless experience, blending efficiency with top-notch quality.
What began with Sheridyn carrying out the cleaning herself, armed with little more than a Facebook page and a fierce will to succeed, has now blossomed into a growing operation with a loyal client base and a glowing stack of 5-star reviews.
But the road wasn’t easy.
After overcoming personal challenges, including a relationship breakdown, and raising a young family on limited means, Sheridyn turned to Asuria and Self-Employment Assistance to take her first steps into business ownership. She reinvested every dollar earned, building a remote model that empowers her cleaners to manage their own schedules—a clever twist that’s fuelled both scalability and service excellence.
Innovation is at the heart of Click & Clean’s rise. Sheridyn poured hours into research, sketching strategies at the local library and soaking up insights from a cleaning industry expo. She invested in cutting-edge tools and high-quality equipment, ensuring her team could deliver standout results.
Facing the challenge of tricky clients, she honed a strategy to prioritise those who share her values, keeping the focus on quality over quantity.
Hiring was another hurdle—often sifting through 80 applicants per role—but she harnessed AI to pinpoint the perfect fits, building a team that’s as dedicated as she is.
Asuria’s Self-Employment Assistance program was Sheridyn’s lifeline. Her business mentor, Robyn Simon, provided the encouragement and know-how to navigate those early, intense months, cheering as Click & Clean racked up glowing reviews and a solid mix of clients.
.png?width=790&height=413&name=Sheridyn%20and%20Robyn%20(1).png)
The judges at the Asuria Employer Awards were equally impressed, noting Sheridyn’s “commitment to profitability, viability, and a systematic approach,” and her plans to expand with a franchise model that could bring her vision to new regions”.
From humble beginnings, Click & Clean is now eyeing large-scale commercial contracts—a leap that could redefine professional cleaning across Australia.
Sheridyn’s story resonates deeply. It’s not just about sparkling floors; it’s about a single mum rewriting her future, proving that adversity can fuel ambition.
“Click & Clean isn't just about cleaning,” says Sheridan, “it's about proving to myself and my children that anything is possible. It's about showing them that even after facing unimaginable challenges, you can rise above and build something amazing.”
Click & Clean isn’t slowing down, and neither is Sheridyn. Her next chapter promises growth, impact, and a chance to inspire others to chase their own bold ideas.
From everyone at Asuria, heartfelt congratulations to Sheridyn Redfern and Click & Clean—our 2025 Small Business Start-Up Award winner. You’ve turned challenges into triumphs, and we’re thrilled to see your star rise. Here’s to a future where your innovative spirit keeps shining, proving that one determined heart can clean up more than just homes—it can transform lives.
If you have a business idea or an existing small business and would like to learn more about how our Business Mentors can help turn your business dreams into a reality through the Self-Employment Assistance program, click here to learn more.
.svg){kind=small}
1800 773 338
